Our Concept - Business Diplomacy

Highly effective and tested in practice approach to company's international development

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Company Analysis

Studying the product & services, analyzing its quality and demand. Creating an insight on the value of a company for perspective international markets.

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Target Market Analysis

Who? - Potential customer analysis.
Where? - Economic & political environment, competitive landscape.
Why? - buying patterns & cultural features.

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Strategy formulation & Positioning plan

Brand Positioning Strategy.
Product Positioning Strategy.
Competitive Pricing Strategy.
Competitive Positioning Strategy.

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Marketing strategy for a new market

Selecting the Optimum Marketing Mix. Defining the marketing channels and tactics for successful positioning.

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Product & Service "packaging"

Creation of attractive package for potential clients & partners. What combination of your products & services have to be delivered to satisfy the needs of the target market.

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Support in networking and company presentation

Assistance in establishing of new contacts. What capabilities have to be presented to justify the expectations of contracting parties.

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Support in negotiation process and deal making

Establishing trustful relationships between the parties taking into account all intercultural differences and achieving maximum communication effectiveness.

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Coaching Sessions

We coach you and your team in Negotiation Techniques, International Marketing and Brand Management, Innovation Management and Time Management

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Marketing tracking

We will review your progress, identify how you can make the most of the market position you've established and decide where to take your business next.

Get started to grow internationally

Interested in international development of your company? Set an appointment with us to discuss the way your company can grow globally and attract more clients